Segments are the backbone of organizing data the Net-Results platform. Want to create a custom report to show which Contacts from this months Campaign visited your Sales page? Use Segments. Want to narrow down all your top Lead Scoring Prospects? Use Segments. Want to know which Contacts didn't RSVP to your Christmas party? You got it! Use Segments! There are literally thousands of ways to leverage our Segment engine to pool together information from your Net-Results Platform.