• Campaign Goals

    What is a Campaign Goal? Do you have specific goals in mind when creating a campaign? Net-Results identifies the Contacts that achieve those goals, enabling advanced automation with ease. With Campaign Goals, you decide which conditions must be met for your Goals to be “achieved”. Net-Results will then take the…

  • Email Authentication & Brand Protection

    What is Email Authentication One of the most important factors in protecting your email reputation is email authentication. In other words confirming the real identity of the email sender.  There are three distinct frameworks that email authentication involves. These are:  Each framework has different purposes. However, when sending emails, it…

  • List Management

    Maintaining Your Lists In Net-Results Keeping your lists of contacts active and engaged is an important part of deliverability. If you are emailing contacts who are unengaged or inactive, overtime this could negatively impact your sending reputation and affect your deliverability stats. Performing regular and thorough management of your existing…

  • General Data Protection Regulation (GDPR)

    Introductory Note: This article is not meant to be a source of legal advice & we will not be going into detail about the components of the General Data Protection Regulation. Please remember that federal laws in regards to email marketing are only created to limit abusive behaviors. From our perspective, compliance…

  • Canada’s Anti-Spam Legislation (CASL)

    Introductory Note: This article is not meant to be a source of legal advice & we will not be going into detail about the components of the Canada Anti-Spam Legislation. Please remember that federal laws in regards to email marketing are only created to limit abusive behaviors. From our perspective, compliance with…

  • The CAN-SPAM Act

    Introductory Note: This article is not meant to be a source of legal advice & we will not be going into detail about the components of the CAN-SPAM Act. Please remember that federal laws in regards to email marketing are only created to limit abusive behaviors. From our perspective, compliance…

  • Moving Campaign Branches

    Why Move a Campaign Branch? Have you ever built out a campaign in Net-Results and then wanted to add an additional branch after you have built everything out? Have you ever wanted to reorder the branches that you have created in a campaign? Well, now you can! The new capability…

  • Campaign Approvals

    What are Campaign Approvals? Campaign Approvals allow you to require that a campaign must be reviewed and approved before activation. They’re a great way to ensure the right content is being sent at the right time. When multiple people or teams are involved in creating a campaign, designating who can…

  • Understanding Campaign Stats

    Once your Campaign has launched, statistics will begin to appear in the Stats Tab, note it could take up to two hours after the first email goes out to populate stats on this tab. Let’s cover the nitty gritty of Campaign Stats. Qualified The total amount of contacts that qualified…

  • Core Concepts

    Third Party Applications A Third-Party Application is an application created by a developer that isn’t the manufacturer of the device the app runs on or the owner of the website that offers it. The applications that are offered through Net-Results are typically those that partners have developed. Net-Results is not…